McDel Publishing - Custom Website Design, SEO, Web Services

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Custom Websites + Design + SEO

email/contact McDel online for custom website design
call or text McDel for SEO-rich custom website design in Grand Junction CO

SEO+Content Marketing that Works FOR You!

Do you have a Strategy to Implement your Website Marketing & SEO

based on YOUR Company's Processes and Goals?

Website-Content Marketing ~ SEO-SER-SEM ~ Professional Copywriting

Content is King

Relevant Content - King to your visitors!

Making your CONTENT (copy + any audio/visual aids ~ i.e. text, pictures, videos...) on your website (and other websites)
relevant, relatable, and engaging
to the point where the reader-viewer-user answers the specific call-to-action (CTA) IS the goal of content marketing and User Experience optimization.

Website-Content Marketing

A great website starts with:
engaging contentengaging CONTENT that captivates your visitors,
content marketing strategya strategic plan
of how to manage the flow of information you want to present, 
content management planand how to handle the feedback and/or orders received. 

The User Experience (UX) and target audience is the primary focus when copywriting and designing CONTENT.

So, How do You "Catch Their Eye"? 

Content Marketing is developing and distributing useful, relatable, alluring content pieces to ATTRACT VISITORS to your website. 
Your Content Marketing Strategy session will help you define your topics and schedule to connect with your audience.  

Content Management and Marketing includes all copy and design on your web pages, as well as posts, ads, and digital assets on other websites.

Put our professional copywriters, SEO experts, and web designers to work for you!

Schedule your free custom website and content marketing strategy session

Search Engines are Queen

Reach Your Target Audience/MarketThe ultimate goal of Search Engine Optimization (SEO) and marketing (SEM) is to be found by your target audience / market while they're searching for what you offer.  And to cause them to visit and use YOUR website and services (and/or buy your products).

SEO-SER ~ Search Engine Marketing

The fundamental core of your website is
content management planuser-friendly, responsive ("mobile-friendly"), SEO (Search Engine Optimized) pages, 
content management planfilled with relevant and relatable FRESH content that will engage your visitors (UX),
secure, fast pagesthat are secure, accessible, and that load fast. 

Did you know these are the primary things Search Engines look for?  (Google uses 200+ ranking factors!) 

Search Engine Marketing (SEM) is the smartest long-term investment you make in your website. 
A well-optimized web page can rank on the FIRST PAGE for YEARS (and for multiple search terms)! 

Users search using a word or phrase to find WHAT THEY WANT NOW.
Most internet users don't scroll past the second or third page of search engine results (SER).  So, being ranked well (result of SEO) by the major search engines should be the initial marketing focus in the development of your web site.

Statistically, conversion rates are higher with SEO-SEM than with social marketing or online ads.  However, popularity on other sites (a result of content marketing) is a factor in SER! 

Put the WebStir™ Team to work for YOU! 
They've been immersed in SEO for 20+ years!

Schedule your free consultation for seo services in Grand Junction, CO

Content and SEO Marketing Utilizing YOUR Website as the Hub

Why are Content, Design, and SEO SO Important?

Your website is a business asset ~ and the "online face" of your business...
Content and Design show your best side, SEO and Content Marketing show it to more people!

Details + Prices:
Custom-Built Websites / Web Site and Page Tune-ups
Content - Design - SEO:  Updates, Management, and/or Integration

Website & Content Management and Marketing
Details and Rates for Content Marketing, Search Engine Marketing, Website Marketing

Website Content and Design Ideas / Page Options
Add some Pizzazz!  From slideshows to FAQs to Video Testimonials...

Website/Content Marketing ~ SEO-SER-SEM ~ Professional Copywriting Services

Get Custom Design and Professional Copywriting by SEO Pros who understand how to create a consistent online presence for your business. 

Your website content is strategically written and designed with both the users' experience (UX) and SEO in mind.

Save time, money and effort! We can re-design and re-purpose the content (copy and images) on your website across multiple mediums, platforms, and outlets, based on the audience of each. 

Let's Create an Integrated Online Presence with YOUR Website as the Hub

A Few Ideas for Relatable, Engaging Content on Your Website
Tip:  Our Copywriting / SEO Pros do this EVERY day!

Make Your Website Work FOR YOU!
Useful, Engaging Content + SEO on your pages...

  • Core & Landing pages
  • Shopping, product pages
  • Custom Forms > Subscription, contact, applications, and more...
  • *Videos
  • *FAQs
  • *News
  • *Events
  • *Check lists
  • *"Cheat Sheets"
  • *Case Studies
  • *QRCs - Quick Reference Cards/Codes

Website Marketing Utilizing YOUR Website as the hub

More Website Content to Connect with YOUR Audience

  • *Tips & Tricks
  • *Testimonials/References - Reviews
  • How-To Guides
  • *Articles, e-books
  • White Papers
  • *Blogs/Forums
  • *Infographics
  • *Slide Shows/Slide Decks
  • Warranty Info
  • Shipping Info
  • *RSS feeds
  • *Surveys/Polls

*Repurpose/Re-use to Make Other Sites Work for You too!

Details + Prices on Website Content Options
Website-Design-Content-SEO Updates ~ Deals
Website, SEO, Content Marketing Details & Rates

Develop a Plan for your Website-Content-SEO Marketing
Professional Copywriting that includes SEO will improve all your website marketing efforts!

Marketing Online Utilizing YOUR Website as the hub

A Few Website and SEO Marketing Tools

  • *Email campaigns
  • *Newsletters
  • Reciprocal links, Backlinks
  • Autoresponders
  • *Affiliate programs
  • *Provide free info or samples
  • Sell ad space on your site
  • *Offer website-only specials

*Repurpose/Re-use to Make Other Sites Work for You too!

free quote for seo-focused website services

Landing pages are like the spokes in a  wheel

Create an Integrated Online Presence
Result of Website-Content Marketing + Expert SEO + Professional Copywriting

Let's Create an Integrated Online Presence with YOUR Website as the Hub

Make Other Sites Work FOR YOU!
Useful, Relevant, Consistent Content + SEO

  • Search Engines
  • Business Listings
  • Maps
  • Social sites - (like Facebook, LinkedIn, Twitter, Instagram, Pinterest, YouTube!)
  • Podcasts
  • Webinars
  • Directory sites
  • Association or Membership site listings
  • Review sites, industry-specific
  • Event Calendars
  • Community Forums/Groups
  • Media Releases
  • Banner and/or Pay-Per-Click advertising

Let's Create an Integrated Online Presence with YOUR Website as the Hub

Details + prices for Website-Content-SEO Marketing
Details + prices Managing Your Website and Online Presence

Request Content Marketing Strategy Session
Request Content Marketing Strategy Session
Request Content Marketing Strategy Session

WEBSITE / CONTENT Marketing & Management Services

The purpose of your marketing may be for name recognition, image/brand-awareness, lead generation, getting more customers/sales, providing customer service, or any of a number of other reasons...  or all of the above!  Developing a content marketing strategy will help your business outline a plan to reach your target audience.

Your website is the hub of your online web presence, Core Pages and Landing Pages are like the spokes in the wheel. They're designed to welcome and receive the visitors being funnelled from other sites. 
And then, based on your goals and the purpose per page, the CTA's direct the flow, leading the visitor to the next page you want them to see.

Request Content Marketing Strategy SessionCore web pages are the links on your "main nav" that give the vital info about your company, that share what you have to offer and WHY visitors should get it from YOU. 

Landing pages are incorporated to guide the user to the ultimate CTA (Call to action).  They can also be used as an aid for tracking traffic sources and effectiveness. 

A content managment strategy and ongoing site reviews and analysis will help you manage your website more efficiently

Figuring out the flow of your online marketing efforts, and measuring the ROI (return-on-investment) can be a challenge.  With website content marketing, the return can accumulate over several years.  Each business is unique, and the specific needs vary for each website.
Your Online Presence Strategy helps determine which websites are a good fit for your business to make your website marketing more effective.

We Can Help!

Understanding the focus of your marketing will allow us to help you make your website and other websites WORK FOR YOU!  We'll discuss your business' goals to determine how to best leverage your website and other sites to meet those goals.

Let's Create an Integrated Online Presence with YOUR Website as the Hub

Request your Content Marketing Strategy Session to map out a plan for your website.

Schedule FREE consultation for professional Website, Content, SEO Marketing and Management in Grand Junction COPut us to Work for You!

Schedule Your Free 1-hour Consultation or call: 970-208-3348

A Rose is Still a Rose
Content Marketing, Inbound Marketing, Search Engine Marketing, Website Marketing

Regardless of the tools used, the "Basics of Advertising" are still true for Web Marketing...

  1. You want Name Recognition
  2. You want your Image (Website and Online Presence) to reflect your company
    1. Values > social-conscious, eco-conscious, Christian, patriotic, etc.
    2. Style, colors, branding, content, consistency
  3. Word-of-Mouth is still THE BEST advertising
    1. You want Referrals - online testimonials and posts that are shared...
    2. Online Reviews are written every day - have you read reviews about your business?  and responded to any of them?
  4. Excellent Customer Service generates repeat customers, creates relationships
    1. The better the quality, value, and experience of your product, service, and website are, the more happy, and returning customers you'll have.
    2. Business statistics show that retaining a customer costs a fraction of what it takes to find a new customer.

Schedule your free content management, content marketing, or online presence strategy session with and SEO Pro!

Schedule your FREE 1-Hour Strategy Session*
Content Management ~ Content Marketing ~ Online Presence
or call: 970-208-3348

*in Grand Junction Colorado or by phone

Back - More info YOUR custom-designed WEBSITE will reflect YOUR distinct style, voice, image, values! Next - Rates for Website Marketing, Content Marketing, SEO, Professional Copywriting - Let McDel do it for you!

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Shop at McDel Gifts & Gear Co. Store - your logo on signs, gifts, apparel, promotional products, staff + customer appreciation owned by McDel Gifts & Gear Co.,
PO Box 2108, Grand Junction, CO 81502 USA

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