Website On-Line Marketing Options
- Search engines
- Social and Directory sites
- Association or Membership website listings & cross links
- Email campaigns
- Reciprocal Links
- Autoresponders
- Newsletters
- Blogs/Forums
- Write articles, e-books
- RSS feeds
- Surveys/Polls
- Provide free info
- Banner advertising
- Pay-per-click advertising
- Sponsored Searches
- Website-only Specials
- Affiliate programs
Website and Business Promotion & Marketing Ideas
- Set-up and use yourname@yourdomainname.com for all of your emails and for all of your departments and employees
- Put website and email address on all ads, brochures, and current marketing materials
- if you're a business owner, be sure to include your website address and company information in the signature line of every email you send!
- Give away promotional items with your website address big & bold - or a specific page address to target individual items or services
- Use specific web pages (landing pages) to guage the feedback of different campaigns
- Offer "web-only specials"
- Run periodic marketing campaigns - advertise elsewhere and direct to your website to see details!
- Offer coupons - prospects and customers print from your website
- Include www.yourdomainname.com as a reorder option with all orders
- Create a press/media release announcing grand opening of online store/website
- Create press/media releases for new products or developments within your company - direct to your website or specific pages on your website to see details!
McDel's web development team specializes in affordable, customized website design & development, website hosting, marketing & maintenance primarily for small businesses and non-profit organizations.
Other Ways to Promote Your Business or Website
Printing, Layout & Publishing
- Brochures/Flyers
- Business Cards
- Calendars
- Catalogs
- Directories
- Envelopes
- Labels
- Letterhead
- Manuals
- Newsletters
- Note Cards
- Rack Cards
- Post Cards
- Stickers
Motivational & Promotional Gift Items
- Magnets
- Mugs
- Mousepads
- More...
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Understanding Search Engines
Users "search the internet" (via search engine sites, toolbars, directories or pages) using a word or phrase to find the information they're seeking. The ultimate goal of search engine optimization (SEO) is to be found by your target market and to cause them to visit and utilize your site/services. You want your primary keywords to match the terms they use to search for what you want to provide - information, services or products. The majority of internet users won't scroll past the second or third page, so being ranked well by the major search engines should be your initial marketing focus in the design of your site if that's where you plan to get your traffic.
Customized Website Consulting Services
McDel's website consultants focus on providing cost-effective solutions based on your specific needs and course of business.
 Initial Website Planning
included with custom-designed website package
 SEO-Focused Website Design & Development
- Website Analysis
- Website Stats Analysis
 Website Marketing & Promotion
Consulting rates are quoted specific to your needs...
Get Your Website's Pages Ranked Higher!
You want people to find you when they search for the products or services you offer.
We can help.
Call 970-208-3348 or
888-932-6322
or contact us online to set up a consultation for your custom-designed SEO-focused website. |
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Where do Your Pages Rank?
You want people to find you when they search for the products or services you offer.
Want to be on Page One?
We can get you there.
Our website consultants understand how to make Search Engine Optimization, social media sites, as well as a number of other promotional avenues make your website work for you.
In your initial consultation, we'll define your focus and goals to determine what combination of website design and marketing options will benefit you the most.
Call 970-208-3348 or 888-932-6322
or contact us online to set up your free initial website design and/or SEO consultation (by phone unless you're near Grand Junction CO or pay travel costs).
Customized Website Marketing
SEO = Search Engine Optimization
If you aren't happy with the results when you search for your website, or the products/services you offer, please call or contact us online to let McDel customize a plan to optimize your website in order to reach your objectives.
Whether you already have a website or are starting from scratch, you have nothing to lose and high page rankings to gain! Your initial Website Design and/or SEO consultation is free (by phone unless you're near Grand Junction CO or pay travel costs).
Make Your Website Work for You!
"À la carte" rates for McDel's Custom Website Marketing Services
* items are free if you set-up or do yourself
>included with McDel's web hosting
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A Few Website Marketing Options
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Rates+
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*Search Engine Optimization
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from $79/page
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*Social Sites (like Facebook or LinkedIn) crosslinking
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from $49/page
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*Twitter set-up &/or Tweeting |
quote per campaign/project |
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*Provide Free Info - Content Authoring with SEO
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from $79/page
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*Provide Free Info - RSS Feeds |
from $79/page |
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*Directory Submissions - per page/per submission
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from $49/each
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>*Personalized E-mail@YourDomain.ext
50 included with basic web hosting; 100 included with deluxe hosting and web store hosting
Additional E-mail addresses ($1/each with web hosting account - after 50 or100 limit)
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Free with web hosting
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Personalized E-mail@YourDomain.ext
(without web hosting account - call for 50+)
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$49/yr for 1st 25 emails; $69/yr for 26-49
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*Affilliate Programs
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quote per project
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>*E-Mail Auto-Responders
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from $29/page
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*E-Mail Marketing Campaigns
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from $99/group
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*Newsletters, Write articles, e-books - content authoring
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from $79/page
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*Site Statistics Reports - a wide range of reports are available (requires hosting account* or purchase of software and approval to install on web server) you choose frequency
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$15.00/ea
$90.00/mo
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Make Other Websites Work for You!
"À la carte" rates for McDel's Custom Website Marketing Services |
| *Social mediawebsites - like Facebook, Twitter, and LinkedIn - set-up &/or make it work for you |
quote per project |
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*Search Engine Submissions - per page/per submission (+ site advertising charge if applicable)
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from $49/each
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*Directory Submissions - per page/per submission (+ site advertising charge if applicable)
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from $49/each
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*Reciprocal Links
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from $10/link
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*Association or Membership websites - add your site to their listings & cross-link (some sites may charge for this)
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from $29/link
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*Blog or Forum websites - add your site to your pages & cross-link
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from $49/site
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*Write articles, e-books, submit for RSS feeds or to be published on selected sites
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from $79/page
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Banner Advertising (+ site advertising charge if applicable)
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from $49/each
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PPC & Sponsored Searches (+ site advertising charges, prepaid account required)
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from $49/each
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*Affilliate Programs
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quote per project
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+Rates based on Domain Name Registration and Web Hosting Services being provided by McDel Multimedia Publishing.
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We can get your website where you want to be!
Site Statistics
Your keywords are only one element of the content in your pages that combine to produce the search engine rankings/results achieved. Included with your McDel web hosting control panel are three statistics programs: Webalizer, ModLogan, and AWStats. Comparing the reports from your statistics programs with the content SEO implemented on specific pages will help you analyze how effective your SEO marketing results have been.
Once you match that up with your business or organization's goals for your website, you have the information needed to fine-tune specific pages to increase your traffic, duration of visit, ROI, etc. Most of the reports are designed to provide insight to manage your website more effectively.
Tools to Help Make Your Website Work for You!
Site Statistics Reports
McDel's website hosting accounts offer 3 statistics programs: Webalizer, ModLogan, and AWStats. Listed below are the website statistics reports available - they're free if you run yourself
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Report - Stat Program
(# of screens) |
Price |
Description |
| Monthly Summary - Webalizer (2) |
$15.00 |
hits*, files*, (top 10) pages*, visits*, (top 10) kbs*, (top 30) unique sites*, (top 30) unique URLs, (top 30) unique referrers, (top 15) total unique user agents, (top 30) by country; >>*=per day avg/max + total; Top 10 Entry Pages, Top 10 Exit Pages, Top 20 Search Strings |
| Monthly Summary - ModLogan (3) |
$15.00 |
Summary, Hourly, Daily: hits*, files*, pages*, visits*, traffic mbs*, unique hosts*, pages/visit, time/visit, returning visitor ratio |
| Monthly Detail >top 10-30 - ModLogan (38) |
$90.00 |
Requests Report, Users Report, Visits Report, Robots Report, Server Report |
| Requests Report - ModLogan (9) |
$35.00 |
Requests: by URL, URL by traffic, protocol, method, status codes, extensions, extensions by traffic, users, users by traffic |
| Users Report - ModLogan (17) |
$50.00 |
referring URLs, Used OS* , hosts*, browsers*, bookmarked pages, top-level domains, countries*, durations*#, cities, provinces, provider; >>*=list and by visits, #=avg |
| Visits Report - ModLogan (5) |
$30.00 |
entry pages, exit pages, visit path, visit path length, time per visit |
| Robots Report - ModLogan (4) |
$20.00 |
indexed pages, robots, search engines, search strings |
| Server Report - ModLogan (3) |
$15.00 |
missing file/broken link, internal errors, vhosts |
| Monthly Summary - AWStats (1) |
$15.00 |
Summary, Monthly, Hourly, Daily; hits*, files*, pages*, visits*, unique visitors* traffic mbs*, unique hosts*, visits/visitor, pages/visit, countries (10), hosts (10), robots (10), visit duration avg, file types, top 10 pages, top 10 OS, top 10 browsers, search engines (10), referring sites (10), search key phrases (10), search keywords (10), add to favorites %, status codes; >>*=per day avg/max + total |
| Monthly Detail >full lists - AWStats (20) |
$90.00 |
Requests Report, Navigation Report, Referrers Report, Robots Report, Server Report |
| Requests Report - AWStats (4) |
$20.00 |
Requests by Country, City, Host, Last Visit |
| Navigation Report - AWStats (8) |
$35.00 |
Visits Duration, file types, pages visited, page entry list, page exit list, OS, browsers, Add to favorites % |
| Referrers Report - AWStats (4) |
$20.00 |
Search Engine referrals, Website referrals, Key Phrases Searched, Keywords Searched |
| Robots Report - AWStats (2) |
$15.00 |
Robots/Spider Visits, last visits |
| Server Report - AWStats (2) |
$15.00 |
Unresolved IP, status codes, pages not found |
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You can do it all yourself or you can take advantage of our experience!
We understand how to make Search Engine Optimization, social media sites, as well as a number of other promotional avenues make your website
work for you. |
