McDel Publishing - Custom Website Design, SEO, Web Services

email/contact McDel online for custom website design
call or text McDel for custom website design in Grand Junction CO

Your Website is a Reflection of Your Business!

Custom Website Design & Tune-ups

Let's Add Some Pizzazz!


Site Design, Make-Overs, Re-Designs, Renovations, Updates, Tune-ups
Refresh, Revise, Integrate, Maintain


Check out our specials fo custom-designed Websites & On-line Stores

Each website is as as its owner

Let the team custom-design YOUR WEBSITE to reflect YOUR UNIQUE image, style, standards, brand, preferences and business goals!

Brand NEW Site or Makeover...
Updates or Tune-Ups
YOUR custom-designed WEBSITE
will reflect YOUR distinct style, voice, image, values!

Several web page types, projects, content and interactive features are detailed below. + "À la carte" rates

(But for the BEST DEALS, check out our SPECIALS...)


Custom-Designed Websites, Custom Builds

Site Design, New, Make-Overs, Re-Designs, Renovations

Your website needs a good foundation!

We can start "from the ground, up" or bring life to an existing site.

Web pages from $350

Site structure, the information included on each page, and numerous optimizations are the foundation of a well-built, effective website.

Explore content and design options
or Just Call 970-208-3348 and
Tell us What YOU Want!

If you don't KNOW what you want, we'll brainstorm with you, and see what will work best for you.

free quote for custom-designed website services

Web Tune-ups:  Content, Design, SEO

Updates, Tune-ups, Refresh, Revise, Integrate, Market, Manage

Your website will be custom-designed to reflect your small business' image

CONTENT includes any copy + any audio/visual "aids" ~ i.e. text, pictures, videos, podcasts, design, captions, tool-tips, etc. ~ on your web pages. 

Regular content updates from $29/month

Keep content fresh, useful, engaging

Regular updates + SEO + content marketing strategy
Get Higher Page Ranks in the Search Engines!
Get more visitors!

User Experience Optimization & Content Marketing
Revise page flows, content structure and/or design>
Get higher conversion rates!

Web Tune-Ups for User Experience Optimization, SEO, & Content Marketing

Custom Web Design + Hosting + Domain

SPECIALS

Your website will be custom-designed to reflect your small business' image

The sky's the limit!  What do you want YOUR site to look like and do?

Ready to Go Custom Websites from $599

Online specials for your custom-designed website and online store!We have four Custom Website Design "packages" that include initial SEO/SEM and features to build a solid foundation for your Website Build or Renovation.   See Specials
Add 1-year website hosting + domain name for $99 or $298. 

Order Website Design Specials onlineOrder any Design Special with Domain+Hosting by 5/31/20, and receive:
Bonus #1  > Claim Business Listings on Google and Bing, basic info + pics
Bonus #2 > Claim Business Listing on Yelp, basic info + pics*
Bonus #3 > 3 months keyword monitoring, content/SEO adjustments, reports*

* (n/a or not included for 1-page web sites)


free quote for seo-focused website servicesLet's discuss a strategy for YOUR ideal site.


Your Website: an Ever-Evolving Business Asset...

Custom Website Content + SEO

"The ROI on content marketing has risen 300% in the last 3 years."


Peace of Mind Personal Service
Included with any Website Updates Plan

Content Marketing Strategy
Pages meet current technical + Web Standards
Proofreading, Editing:  grammar, punctuation, spelling, page structure
Image & URL optimization

Web Tune-Ups:  Maintain, Manage, Market
Update, Refresh, Revise, Refine, Integrate

Take advantage of Your Content Marketing Strategy session included with any Update Plan!

Our professional artists and designers seriously delight in making YOU happy and more successful.

Content Marketing - King to your visitors!

Content is King ~ Search Engines are Queens! More about SEO/SER/SEM

Add landing pages
to welcome visitors (inbound traffic) from other media sources.

Increase Conversions!

Content Marketing Strategy & Regular Web Updates

As your business evolves, you'll want to take proactive steps to

make and keep your website a fine-tuned instrument that WORKS FOR YOU.  

As user trends, technology, and web standards are continuously evolving, your website will need periodic updates or "tune-ups".

Staying current and providing new content to welcome new and repeat visitors will encourage them to return, and will also help you get and keep high page rankings (aka SERs - Search Engine Results), increase traffic, conversion rates, and ultimately, ROI.

Free Content Marketing Strategy Session when you order any Update Plan.

Reach Your Target Audience/Market

Content is King ~ Search Engines are Queens!  More about SEO/SER/SEM

Integrate your online presence  with SEO-optimized, branded content!
Social Media & Review Sites
Business Listings/Directories

Increase Leads !

Your Website: A Valuable Business Asset

One of the beauties of content marketing
(updating your website and letting people know about it!)

is that each page added can increase the value, and the effects are long-term and cumulative.

"Can Increase the Value"...

The better the page, the better the increase...

For example, an FAQs page is a great service to your customers and visitors.  It can also reduce the number of support calls, as well as build consumer confidence.  AND the search engines love this type of page!

SEO and effective content give extremely high ROIs especially if you factor in the long-term returns.

Let's develop a Content Marketing Strategy to benefit YOUR business! 


Website Content, Design, & SEO Update Plans
User Experience Optimization & Content Marketing

"News & Info"
Update Plan 1 - monthly
Content-Only Updates
$29/month
+Stock Images/Graphics*
$39/month
+SEO+Graphics
$49/month
Order Website Update Plan for content, design, and/or SEO online

Maximum per year:
12 sessions
30 assets / changes
10 hours
*12 stock images

"Spice it Up"
Update Plan 2
Content-Only Updates
$65/month
+Stock Images/Graphics*
$85/month
+SEO+Graphics
$105/month
Order Website Update Plan for content, design, and/or SEO online

Maximum per year:
30 sessions
60 assets / changes
22 hours
*30 stock images

"Rock Steady"
Update Plan 3 - weekly
Content-Only Updates
$175/month
+Stock Images/Graphics*
$225/month
+SEO+Graphics
$275/month
Order Website Update Plan for content, design, and/or SEO online

Maximum per year:
52 sessions
500 assets / changes
60 hours
*100 stock images

"2x/wk"
Update Plan 4
Content-Only Updates
$350/month
+Stock Images/Graphics*
$450/month
+SEO+Graphics
$550/month
Order Website Update Plan for content, design, and/or SEO online

Maximum per year:
104 sessions
1000 assets / changes
120 hours
*200 stock images

"Dedicated on Call"
Update Plan 5
Content-Only Updates
$525/month
+Stock Images/Graphics*
$675/month
+SEO+Graphics
$825/month
Order Website Update Plan for content, design, and/or SEO online

Maximum per year:
175 sessions
1750 assets / changes
200 hours
*350 stock images

"Beck & Call"
Update Plan 6 - daily
Content-Only Updates
$750/month
+Stock Images/Graphics*
$1000/month
+SEO+Graphics
$1250/month
Order Website Update Plan for content, design, and/or SEO online

Maximum per year:
250 sessions
2500 assets / changes
300 hours
*500 stock images


keep it fresh+Content-Only Updates

Keep it Fresh!

and tell us specific page placement and changes.

the right look design+Stock Images/Graphics

Invite, Welcome, Engage, Connect!

"The Right Look"
that are relevant to copy and integrate with YOUR web style.

  • We still feature your logo and pictures
    • But, if you don't have images, we'll supply from professional stock libraries, public domain, and custom designs from our art/design team
  • includes custom designed website graphics: backgrounds, buttons, icons, etc.

SEO Content updates with full page optimization+SEO Content Updates with Full Page Optimization +Graphics

Reach Your Target Audience! 
While they're searching for what you offer!

team writes SEO-focused page content from interviews, emails, text messages, phone calls, marketing or business materials, images, or files you provide to inform us of updates needed.

We feature your logo and images + supply any additional graphics needed as we edit, optimize, place and work content into pages, while "adding our " to produce organic page ranking results.   

XML sitemap is updated after every session, and re-submitted if necessary.  Search Performance and traffic are tracked in Google, Bing, and site stats programs.


Our goal is for you to LOVE every A/V asset and web page, and for them to BENEFIT YOU!


Explore content and design options

Custom-designed Web Pages
Content Resources ~ Bells & Whistles

Options & Add-ons for Website Design Specials



Funnel traffic to your website

Explore Content, Design & SEO options
Web Pages ~ Content Resources ~ Bells & Whistles

for New Website Designs, Make-Overs, Re-Designs, Renovations, Updates, Tune-ups, Refreshing Pages, Revisions

Options & Add-ons for Website Design Specials
+ Professional Copywriting, Landing Pages, SEO/SEM + Website Marketing, Branding, and Integration

"À la carte" Rates per project or page

Request a Free Quote for your Custom-Designed Website from McDel Publishing and for custom-designed website marketing, maintenance &/or management - M3!Note: Depending on the page, some projects may be included in page rate. And, some projects may "overlap". 
Be sure to contact us for a custom quote based on YOUR website needs.


  • Web Pages - Content by Page Type
    Keep it Fresh!

  • Web Pages - Design Content
    Add Some Pizzazz!

  • SEO Web & Landing Pages
    Get Found!

  • Integrate Online Presence
    Short + Long-Term ROI!

Content & Design by Page Type
Updates, Tune-ups, Refresh, Revise, Integrate, Maintain

"À la carte" Rates per Project

Basic web pages / content:

  • Core Pages > home, about, contact info, product, services, legal, privacy, terms of use, customer testimonials, news/articles - $350/page
  • FAQs > great for SEO as web pages, and to be reused in newsletters, info posts, and more (typically 1000+ words)! - $350-$1000/page
  • Directories > Staff, Management, Departments, etc. - $350/page
  • Tips & Tricks, Check Lists, "Top 10's", Cheat Sheets, QRCs (Quick Reference Cards and/or Codes) > short, helpful resources for visitors > usually available as a 1-page download (up to 500 words) - $250-$500/each
  • How-To Guides more extensive - with graphics - resources for visitors and/or customers - $350/page

Interactive web pages / content:

  • Custom-designed forms > can be as simple as a "request a callback" or a subscription sign-up box, or as elaborate as an on-line employment or credit application  - $79-$1000/each
    Basic Custom Form: up to 12 fields
    +automatic routing via email to 1-5 admin email addresses
    +"thanks" or "next" basic page automatic user routing for $79
    Additional form options include:  unlimited fields, custom styling, csv file data collection that can be imported into several other programs or databases, email routing by selection, "Match my Printed Form Version", multi-page forms, advanced spam control ~ quote per project
  • Social Media Plugins - from $79/each
  • Custom 404 page - $49
  • Surveys, Polls, Quizzes - $250-$500/page
  • Event Calendars - hosted on your site - $350-$700 set-up, $25-$99/update

Portals/Dynamic web pages / content:

  • Member-only Sections/Portals > Employees, Customers, Subscription/Membership, Community Forums/Groups - hosted on your site - quote per project
  • Ratings/Reviews - 3rd party plug-ins - quote per project
  • Appointment/Scheduling Calendars - 3rd party plugin or hosted on your site - $350-$700 set-up, $25-$99/update

These additional tools/resources may be set-up as individual web pages, incorporated into landing pages, or integrated into other pages on your website. Some may also be used in marketing campaigns and/or offered as downloadable resources.

"À la carte" Rates per Page

Base Rates by Page Type

  • Basic pages - $350/page
    Home Page - Product & Services - Legal & Privacy - About Company - Contact Info - Staff Directory - FAQ's - Portfolio/Testimonials - News/Articles - Photo Galleries - more...
  • Interactive pages ~ $490/page
    Custom Forms - comments - subscriptions - feedback - testimonials - reviews - Slideshows - event calendars - surveys - quizzes - polls - social plug-ins - searchable pdfs - more...
  • Programming - software or script install, configure, customize, or upgrade ~ from $249/script, from $790/program
    Dynamic pages, searches, 3rd-party ratings/reviews, live chat/customer support, CMS's, blogs, portals (logins required) ~ quote per project
  • Search-Engine Optimization of existing copy/graphics + meta-tag programming centered on business name, location, and one main product/service keyword phrase "group" ~ $119/page

custom-designed websites, SEO, web marketing, design and development by the WebStir™ teamYour Custom-Designed Website
by the WebStir™ team will also:

  • be responsive (aka "mobile-friendly") - looks good and works on all screen sizes and devices
  • reflect your company's image, values and individual style.
  • feature your logo and pictures
    • If you don't have images, we'll supply from professional stock libraries, public domain, and custom designs from our art/design team
  • include custom designed website graphics: backgrounds, buttons, icons, etc.
  • include image optimizations, URL optimization, and conversion optimization
  • have easy site navigation and smart cross-linking

Highly Recommended, but depends on type of site needed, and page types chosen:

  • Social account icons with links to profiles/pages
  • Sitemap (xml) and
  • All pages are "Search Engine Optimized" (SEO)
  • include Search Engine Submissions to Google, Bing, Yahoo! + most others via Curlie

Be sure to check-out our Custom Website Design Specials!

Design ~ Multimedia / Digital
Graphics ~ Images ~ Branding ~ Design ~ Layout ~ A/V Resources

"À la carte" Rates per Project
Custom-Designed Multimedia Graphics

  • Logo design - from $75
  • Logo digitizing - re-create if you don't have files of your design - from $49
  • Favicon, create + place on up to 5 pages - $35, add to additional pages - $5/page
  • Animated graphics
    • rollovers - buttons - from $25/set
    • gifs - multiple images - logos - from $49/each
  • Flash animations - quote per project
  • Video Scripting, Video Recording, Video Production, Video Sales Letter Scripting - quote per project
  • Custom graphics, illustrations, artwork- quote per project
  • Print or web ads - from $49
  • Social Media page custom profile pic - $25
  • Social Media custom cover image / banner image - from $49
  • Podcasts - quote per project
  • Webinars - quote per project

"À la carte" Rates per Project
Image Optimization and Integration ~ you supply images

  • Photo galleries (display only - includes image optimization and minor photo adjustments - numerous style options)
    up to 12 images $250, with enlarge on hover/click $350
    13-24 images $375, with enlarge on hover/click $475
  • Slide Shows (interactive and responsive - includes image optimization and minor photo adjustments) - several style options
    up to 5 images - $350
    6-12 images - $420
    13-20 images - $490
  • Video embeds/add to web page (you supply video file or link) - $25/ea
  • Image Optimization - scan or digital file
      • includes minor photo adjustments and optimization
    up to 4 for $25, 5-7 for $35, 8-10 for $49
  • Photo editing/manipulation/restoration - $49/hour

Web Pages - SEO, Professional Copywriting, Landing Pages
Professional SEO-focused Copywriting + Landing Pages

Professional SEO-focused Copywriting + Page/Site SEO

Hit Your Mark!You have to Know What You're Aiming at to Hit Your Mark!

"À la carte" Rates per Project

  • Site Map, Search Engine Submission $250-$450/each - details - xml, html, and visual options
  • SEO Copywriting/Content authoring - web pages, ads, emails - from $149/each
  • Search-Engine Optimization of existing copy/graphics + meta-tag programming centered on business name, location, and one main product/service keyword phrase "group" ~ $119/page
    Additional keyword phrases on same page ~ $79/group
  • SEO updates - revisions and fine-tuning to site and/or page structure, content, meta tags, and/or linking strategy + sitemap updates and resubmits - from $49/session
  • SEO/Keyword Research Report - $199 - details
  • SEO Check-up / Keyword Research / Benchmark Report $500-$1500 - details

Copywriting for Landing Pages is created with a specific call-to-action

Your core/main website pages can also function as landing pages.

  • Lead-Generation Landing Page > CTA such as subscribe offer or download offer >short copy "squeeze page" + custom form + thanks page - $500-$1500
  • SEO & Sales Conversion Copy > 2000-3000 words - $700-$1200/page
  • Infographics > 1-2 pages, includes research, copywriting, branding and graphics- $1500-$2000
  • E-books, on-line manuals, tutorials > highly informative and useful to customers > in-depth, and/or step-by-step instructions - $2000-$7000
  • White Papers - $2000-$8000
  • Case Studies - $1000-$2000
  • SEO Copywriting > Tips & Tricks, Check Lists, "Top 10's", Cheat Sheets, QRCs (Quick Reference Cards and/or Codes) > short, helpful resources for visitors > usually available as a 1-page download (avg. 250-500 words) - $375-$750/each

Whether the landing page is for visitors from a search engine, an email, a blog page, a social post, or some other source, you'll typically have "follow-up" pages such as a thanks screen, or an "are you sure" second attempt at CTA page, or a link to subscribe or download a free resource.

Manage and Integrate Your Online Presence and Brand
Branding, Consistency, Web Management, Analytics & Stats

Online Integration
"À la carte" Rates per Project

  • Get on the Map(s)!  Claim and Manage Map Listings
    $75-$250 per site, typically includes verifications that require your response.
  • Claim and Manage Business & Directory Listings > Directory Listings, Search Engine Business Listings, Review sites, Industry Referral sites - (SEO focused integration and company branding)
    $75-$250 Initial Listing
    $25-$500 per update
  • Social Media Business Accounts > business page account set-ups (like Facebook, LinkedIn, Twitter, Instagram, Pinterest) $250-$500/network
  • Social Media > regular posts, updates, campaigns available ~ request Content Marketing Strategy!
  • News Sites > regular news or events posted on your website is prerequisite ~ quote per project
  • Media Releases > $250-$500

Website Analysis & Strategy
"À la carte" Rates per Project

  • Business Listings & Reviews Report > aka Assessing Your Online Presence > $125-$250
  • Website Design & Development Strategic Plan - from $299 - details
  • Content Marketing Strategy Session and Report > $79
    Match primary goals with marketing track(s), Outline topics and updates schedule, Identify content and design asset sources
  • SEO/Keyword Research Report - $199 - details
  • SEO Check-up / Keyword Research / Benchmark Report $500-$1500 - details
  • Site Content Audit Report > aka Website Analysis > from $899
    • Boost search rankings and conversions (and ROI!) by finding gaps, opportunities
    • Includes SEO / Keyword Research / Benchmark Report
    • Includes stats analysis


Why are Content, Design, and SEO SO Important?
Content Marketing, Inbound Marketing, Search Engine Marketing

Better ROI, More Visitors! 
Traffic from search engines has always outpaced traffic from social media sites.  "64% of Website Visitors Come from Organic Search"*

On the Upswing and Rising  "The ROI of content marketing, the heart of inbound (marketing), has risen 300% over the previous 3 years."*

invest in custom content and SEO by the WebStir™ teamMore Economical!  "Inbound leads cost 61% less on average than outbound leads."*

Biggest and Most Efficient!  "...site owners should continue to invest in search. It’s easy to get distracted by the ever-growing list of Social Networks, but at the end of the day, search will continue to be the largest and most efficient traffic driver..."*

Way More Effective!  "Inbound marketing, when executed correctly, is 10 times as effective at converting leads than outbound."* 

Use What Works!  In a report* re: 2020 inbound marketing projects, business owners are focusing on content (copy + A/V) and SEO:

  • Growing SEO/organic presence is #1 with 61%
  • Blog content creation is #2 with 55%
  • Marketing automation is #3 with 50%
  • Content distribution/amplification is #4 with 47%,
  • Interactive content creation is 5th with 36%

*sources:  SemRush, Eloqua (Oracle®), HubSpot, AWAI, Search Engine Land, Shareaholic, Conductor

SEO > Long-Term Benefits!
Google Search Engine 3-month Performance Graphs

Get SEO Results - Google Search Engine Performance Report
6-month old website, updates monthly or so - after each major holiday - (florist)

Get SEO Results Google Search Engine Performance Report
13-year-old website, weekly updates - (car dealer)

#1 Question: How do I get my website found on Google?
Answer:   Play by their rules.  Google has hundreds of pages of "how-to's" regarding site content, pages, SEO, and being indexed (found) by their search engines.   Getting found isn't hard, but getting your pages ranked well so they display on the first couple pages of the organic search results is a result of many factors called SEO (Search Engine Optimization) beginning with how your pages are prepared, structured, and the content they contain.

How do I get my business ON THE MAP?
Answer:   For most sites, you "claim your business listing," which will usually include you having to provide some kind of verification of ownership.

custom-designed websites, SEO, web marketing, design and development by the WebStir™ teamHow do I "Claim My Listings"?
Answer:   Detailed step-by-step instructions coming soon.  Click the Show me button and put "how to claim listings" in the message box to receive "Cheat Sheet" when it's ready.  Short answer, go to Google, Bing, Yahoo, Mapquest, etc. - in the map section look for the link to add, update or claim your business. 

Question: How long is a web page?
Answer: For any "per page" rates listed here, a web page is 250-1000 words unless otherwise indicated.
For some perspective, 1000 words is about 2 printed pages (single-spaced, average font size).
Most people will read 1000 words in 5-7 minutes.

What is "content marketing"?
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.

What is "inbound marketing"?
Inbound marketing engages with an audience by connecting them with useful content through organic means, such as search engines and sharing links with friends.
Examples include Search Engine Optimized (SEO) websites, emails, blogs, social media (Facebook, Twitter, Pinterest, LinkedIn, Instagram, YouTube!), ebooks, videos.


Back - home page - Website Design & Development Servicesnext - Website Marketing - How to make your website work for you!


Order Website Design Specials onlineOrder Custom Web Design Special 1-4 with Domain+Hosting
by 5/31/20, and receive:

Bonus #1  > Claim Business Listings on Google and Bing, basic info + pics
Bonus #2 > Claim Business Listings on Yelp, basic info + pics*
Bonus #3 > 3 months keyword monitoring, content/SEO adjustments, reports*

*not included for Design Special 1

McDel's Customized Website Marketing, Maintenance & Management ServicesRequest a Free Quote for your Custom-Designed Website from McDel Publishing for custom-designed website marketing, maintenance &/or management - M3!Free Website Tune-Up Consultation
(by phone unless meeting is within 50 miles of Grand Junction CO)

Call us at 970-208-3348


McDel Publishing in Grand Junction CO©McDel Publishing, 2002-2020, All world-wide rights reserved.
Copyright information | Privacy Policy | Terms of Use

Shop at McDel Gifts & Gear Co. Store - your logo on signs, gifts, apparel, promotional products, staff + customer appreciation owned by McDel Gifts & Gear Co.,
PO Box 2108, Grand Junction, CO 81502 USA

Custom-Designed Websites
Custom Logos, Graphics, Design
SEO/SEM, Website+ Marketing
Web Services > Management, Social Media, Online Presence, Branding, Analysis, Professional Copywriting, Integration, Consulting
Domains, Hosting, DIY, WordPress Sites
Printing & Multimedia Promotions

custom-designed websites, SEO, web marketing, design and development by the WebStir™ team Website Design & Development
by WebStir™

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